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SBD Automotive
Insights
Our perspectives on the rapidly changing mobility industry
Written by our automotive experts, these Insights offer our take on the market, in-depth white papers, event presentations, and informative webinars to help you stay up to date.


CES 2023 Day 1 Wrap-Up
Day 1 at CES saw a return to the hustle and bustle we’ve previously associated with the event – tens of thousands of people descended on....
Jan 6, 2023


CES 2023 - Day 0
CES 2023 Day 0 Daily Insight Article - We’re excited to finally be back for CES 2023 in Las Vegas. The show is setting up to be even more ex
Jan 5, 2023


Stay up-to-date with CES 2023!
Navigate the chaos of CES with SBD Automotive's daily event insights, complimentary tour map and pre-event report, giving you a head...
Jan 3, 2023


OEMs vs Tech Giants - who will commercialize L4 autonomy first?
Around the world, automotive trials of Level 4 technologies are working to change how the industry uses and interacts with the vehicle....
Dec 8, 2022


Will mergers help speed up data monetization?
There is speculation in the press that Wejo and Otonomo may be considering a merger. This follows a turbulent year since each went...
Nov 2, 2022


Maximizing in-vehicle commerce through the software-defined era
Commerce practices tailored to the vehicle lifecycle have existed for decades, from infrastructure designed around consumer journeys to...
Oct 20, 2022


Is Google's takeover of the cockpit stalling?
Google’s launch of Android Automotive in 2018 was promptly followed by media predictions that car makers would be forced to give up on...
Oct 5, 2022


OEMs risk falling behind stringent ICE bans
Originally published on the SBD PORTAL in September 2022 As the world transitions toward an electrified and decarbonized future, regions...
Sep 9, 2022


The 6 steps to finding CASE-capable consultants
There are questions that many OEMs and Tier 1s ask themselves, but rarely get answers they can act upon - What is our competitor's...
Sep 2, 2022


Dark patterns in automotive UX
Connected cars provide an attractive revenue opportunity for service providers and advertisers, especially those that include in-car...
Aug 31, 2022


Auto industry at risk of losing customer trust
The US National Highway Traffic Safety Association (NHTSA) recently released data on crashes involving vehicles equipped with automated...
Jul 7, 2022


Is the US effectively deploying EV infrastructure?
Over 10 million EVs will be shipped in the US over the next 5 years, which require both private and public charging infrastructure to...
Jul 5, 2022


AUTOSAR is the backbone of AVs and ADAS, but for how long?
AUTOSAR has become ubiquitous in the development of automotive ECUs at many OEMs, but as new and more complex autonomous vehicle...
Jun 22, 2022


Latest BLE vulnerability might be a deal-breaker
UK based NCC Group says it found security flaws in Bluetooth Low Energy (BLE). The vulnerability involves using a link layer relay attack...
Jun 7, 2022


Open-source software hits the road
Software has become the new growth engine of the automotive industry, enabling car makers to offer consumers fresh and compelling digital...
May 1, 2022


New players jump on the localization bandwagon
Albert Einstein once said that you can't use an old map to explore a new world. Maps and localization are becoming an increasingly...
May 1, 2022


The 4 major technical challenges holding back autonomous vehicles
The rate of technological advancement on the path to autonomous vehicles has been rapid, especially over the last 1-2 years. Major...
Apr 26, 2022


Have we reached peak AV Start-up?
A number of start-ups have recently closed, been absorbed into suppliers or acquired outright. Despite there still being a long way to go...
Apr 1, 2022


Are OEMs at risk of collecting too much data?
Over 51 million vehicles will be shipped globally in 2022 with built-in connectivity, all of which share data regularly with car makers....
Apr 1, 2022


The future of hydrogen
Hydrogen fuel cell electric vehicles (FCEVs) have been in and out of the spotlight several times over the last two decades. In fact, the...
Feb 2, 2022
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