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Insights

Written by our automotive experts, these Insights offer our take on the market, in-depth white papers, event presentations and informative webinars to help you stay up to date.

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SBD Explores

Advancing Post-Crash Response Through Data, Connectivity, and Injury Severity Prediction

By the time this insight reaches ‘tomorrow’, three more children will have died in a car crash in the United States.

Event

6 days ago

All things automotive from CES 2026

Our team of 11 experts will be covering the show in Las Vegas next year, come back here in the lead up to the 2026 event as we provide you with our daily insights, announcements and reveals.

Event

Jan 6

Intrado and SBD Automotive Demonstrate How Advanced Automatic Collision Notification (AACN) Could Save More Than 2,000 Lives Annually

The two companies presented the findings during a special CES 2026 event, “Drive for 2,000 Lives: The Next Revolution in Connected Safety,” aimed at raising industry-wide awareness of how enhanced crash data can dramatically improve emergency response and save lives.

Event

Jan 6

CES 2026 Media Day: Robots, AI Platforms and New Launches

Autonomy is once again the dominant headline at CES and in many ways, it feels like the industry coming full circle.

Event

Jan 5

AWS re:Invent 2025 Expo Hall - Filled mostly with AI companies

The Automotive Industry’s 4th Disruptor: Agentic AI in the Enterprise

We are witnessing an explosion with agentic AI,” AWS CEO Matt Garman observed this week during his keynote at the company’s marquee annual conference, AWS re:Invent. “Every single customer experience, every single company, and frankly, every single industry is in the process right now of being reinvented.

Event

Dec 5, 2025

A cautious shift at the Japan Mobility Show

Keep calm and carry on - that felt like the spirit of this year’s Japan Mobility Show. On stage, CEOs from Toyota, Honda and Nissan spoke with conviction about reshaping their platforms and cultures for the SDV, EV, AV and AI era. Yet, across the exhibition floor, the transformation still felt early. Concepts were thoughtful rather than flashy, and the excitement came more from intent than from spectacle. Still, the absence of flashy, headline-grabbing prototypes didn’t mean

Event

Nov 6, 2025

SBD expert perspectives from IAA Mobility 2025

The SBD Automotive Events Team has returned from IAA Mobility 2025. Held every two years at the Munich Exhibition Center and across several city venues, IAA Mobility gathers vehicle manufacturers, component suppliers, technology and software companies, and a wide range of mobility service providers. The event was split between a business focused exhibition area and a consumer oriented Open Space. At IAA Mobility 2025, BMW unveiled the iX3, the first vehicle built on the BMW N

Event

Sep 26, 2025