top of page
Report

GLOBAL

USA

CHINA

EUROPE
Frequency

CARS

QUARTERLY

ONE-OFF
Publication Format


PPT

EXCEL
Pages

100+
About this report
Welcome to the 2025 HMI benchmarking report series, where SBD’s user experience experts carry out thorough UX evaluations of the features and technologies offered in the latest vehicle releases.
In this edition, our experts test the new Lynk & Co 900 . The Lynk & Co 900 brings an array of innovative features—including AR-HUD, multi-screen setups, and flexible seating—but is held back by severe system instability, lag, and underwhelming ADAS performance despite high-end hardware. While external interaction and in-cabin tech show promise, persistent flaws in navigation, connectivity, and design limit the overall user experience and demand urgent attention through OTA updates.
.jpg)
Report Preview
To help you evaluate this report in more detail, you can download a preview covering the report topic, the full table of contents, who the report benefits, and a number of slides from the actual publication.
To inquire about report pricing, please use the Request Price button below. Discounts may apply for a multi-report bundle purchase.
01
Features and functionality: Evaluating whether the solutions provide features that customers expect, need and solve problems (or provide a wow factor).

02
Usability: Evaluating whether the features available are easy to learn and use. This considers areas such as ergonomics, legibility, usability characteristics and how the system implements the various features.
03
Reliability/stability: evaluating the repeated usability and whether the users can have a similar (positive) experience each time.
Key Scoring Areas
04
Perceived quality: evaluating the potential perception in quality of the HMI components and how this contributes to the overall customer experience.
You may already have access!
The quickest way to check if your company already has access is to register.
If your company already has a history working with SBD (much of the automotive industry does) you may already have access to this report and others!
Click View on Portal to register for an account. You will be able to access any of the currently available reports that your company has purchased, download samples from our full report library, read a few complimentary reports, request report pricing, meet your account manager and even commission bespoke consulting support.
-655.jpg)
bottom of page










