Learn what makes a great user experience, with hands-on access to the latest systems at SBD Automotive’s Usability Experience (UX) Hub during the ConCar Expo conference in Berlin.
With the automotive industry now offering 42 types of connected services and more than 800 apps in the EU, USA and China, it has become difficult for vehicle manufacturers and suppliers to offer new functionality without increasing the complexity of their user experience.
Following the opening of a new German office and in collaboration with ConCarExpo, SBD Automotive specialists are organizing the UX Hub to provide attendees with a hands-on experience of the latest systems available in today's market. SBD specialists in connectivity and autonomous driving will be on hand to guide visitors in understanding what makes the system in three different cars unique and how to define success when it comes to usability.
In addition to the UX Hub and other specialist features, ConCarExpo (5th & 6th July 2017) includes four international conferences. More than 100 leading experts from around the world will report and speak on topics including automated driving, automotive HMI & connectivity, automotive IT security for vehicles, digital infrastructure & automotive mobility.
ConCarExpo, organized by the VDI Wissensforum presents once more Europe’s largest international specialized trade fairs encompassing the connected car, automated driving and IT security.
Date and venue
5-6 July 2017
Estrel Congress & Messe Center Berlin, Convention Hall II
Going to ConCar Expo and would like to speak to us about how we help vehicle manufacturers and their partners create autonomous, more secure and better connected cars? Click below to set up a meeting with one of our experts or get in touch with Andrea Sroczynski, SBD Germany Managing Director on firstname.lastname@example.org.